Monday, May 12, 2008

how to make money online without a costly website

in 2004 Chris Carpenters acclaimed and now famous, “Google Cash” eBook outlines how to make money online without a costly website by combining Googles pay per click service (adwords) with affiliate marketing. For those who have no idea what I just said there’s no need to worry. Before I read Google Cash I had no idea what adwords was, never mind what affiliate marketing meant. The concepts are explained in a simple manner and not being the smartest person alive, I should know because I understood everything just fine.

A lot of other eBooks on the market are filled with fluff and information you can find on any marketing website but the 87 page eBook covers quite unknown techniques and outlines them in a simple manner but yet remains very detailed and to the point.. The information is spilt into 4 sections plus the basics are explained throughout for novices like me. The 4 main sections explain, how to find the best affiliate products to promote, how to research keywords, how to write short and effective ads to promote your selected product and finally and most importantly how to track your campaigns. A lot of the similar eBooks I tried lacked the vital information on tracking. The great information on tracking and understanding how to improve my campaigns must have saved me hundreds, if not thousands of dollars.

For the special offer price of only $67, which isn’t going to last for long - you also get a variety of bonuses including an excel spreadsheet for keeping track of all your campaigns which proves more useful then you’d think. You also receive a variety of eBooks on such things as making money to the latest tips for adwords. Most of the bonuses are highly useful and could easily be sold as products on there own, Chris Carpenters estimates the bonuses are worth around $1700 alone. Now we all know that’s probably a bit over the top but I must say even if the main product was utterly poor, I’d still purchase it to get my hands on those absolutely great bonuses. Now just a small warning, with the addition of more new bonuses the price could skyrocket anytime so buy now or loose out on these great bonuses. Luckily for those who have already purchased the product, they get all the new features absolutely free and so will you if you buy now.

The product is also constantly updated and one sign of that is the brand new edition which includes video tutorials which have proved extremely useful. I know some people prefer to see things rather then just read about them and for those people and even those who prefer to read, these videos are a valuable resource. They outline and explain everything mentioned in the eBook and provide a few extra tips on top. The videos are included within the $67 price however with extra costs for Chris; the price is bound to rise soon.

Now I realise you may still be worried, I know I would be but any worry and doubt about the authors’ claims will be quashed within the first few pages as the author gives us an onslaught of his most profitable campaigns. These examples are not only symbols of the products legitimacy, there also inspiring and provide the motivation you need to act on this ever so great information.

For those still worried about losing money with this fabulous product, don’t fear. Google Cash comes with a 3 month money back guarantee. If you can’t make anything within the 3 months, you can return it for a quick refund with no hassle whatsoever. You shouldn’t have to ask for a refund though as if you follow the techniques outlined you should be on your way to making lots of money in no time at all. The best thing is as you get more experienced, the more money you’ll make.

The author also seems very thoughtful towards the beginner which is quite unusual. Most products that I have tried are usually quite complicated and the authors seem very unwilling to help. Chris Carpenter on the other hand provides you with his personal email address and is eager to answer any of your concerns, problems and worries. I had a few problems of my own and within a day of emailing Chris, I had a reply which solved my problem instantly.

I must say I had major worries when purchasing Google Cash, having tried other eBooks which were poorly written and very uninformative, I was worried this was going to be the same. I can now say those worries were unnecessary as Google Cash is one of the greatest and most helpful money making eBooks I’ve ever read, and indeed probably ever will read. For the special price of just, $67 you too could be on your way to making a full time income online.

Sunday, May 11, 2008

Likes and dislikes of Googlebots

What’s a Googlebot? It’s one of the little web-searching spiders (automated) And these spiders have definite preferences, so you want to make sure your content is good spider food.

Spiders like:

• Neat code—less lines of code than lines of text (or more lines of text than lines of codes.)
• Normal keyword densities of 3-7%.
• Lots of backlinks on pages that link back to your home page. (Top sites have an average of 300 backlinks.)
• Original content not found anywhere else.
• Quick downloads of sites, which means not a lot of dynamic URLS to other sites.
• Site maps.
• ALT Tabs for images.
• Link partners who are contextually relevant to your page (i.e., if your page is about buying real estate, links might about be how to get loans, how to prospect for deals, how to start a corporation…but not about pet gerbils, latest fashions, or cell phones.)
• New content every time the spider comes to check up on your site.
Spiders do not like:
• More lines of code than text.
• Nested tables.
• Super-high keyword densities, which they call “keyword stuffing”.
• “Doorway pages” that act as a portal and which just happen to have super-high keyword densities.
• Too many backlinks to your home page from within your domain.
• Duplicate content from another site—regardless of who stole what from whom.
• Lots of dynamic URLs that cause a site to take forever to download.
• Repeating the exact same words in your linking text, which the spider will interpret as automated link swapping. (Interestingly, it’s fine for the spiders to be fully automated, but they hate it when we do that!)
• Stale content that never changes.

Saturday, May 10, 2008

Do-it-Yourself SEO

There are a ton of free online SEO tools available on the internet. Most feature some very impressive statistics and information to help you optimize your website, analyze search engine positions, research your competitors, and lots of other things.

There are two ways you can use these free online SEO tools:

(1) If you’re new to SEO, these tools provide

excellent insight on how a website is performing and ranking. Use them to highlight issues and trends with your website and provide indicators for where optimization work is necessary.

(2) If you’ve had some experience with SEO,

these tools will act as a complement to the more specialized SEO tools, like WebPosition Gold or SpyderOpts. You can also use them to supplement an SEO’s internal knowledge base and experience.
Here are some choice tools for both new SEO users and more experience SEO users:

Keyword Research Tool

http://www.webmaster-toolkit.com/keyword-research-tool.shtml

Use this to research appropriate words and phrases to include in your webpage's body text so that you’ll rank higher. It’s easy to use. You just enter the word or phrase you want to be found under, then the tool suggests additional words and phrases for you to consider using. You also have the option to select from a range of top search engines, e.g. Google, Yahoo, MSN, Teoma, etc.

Keyword Analyser Tool

http://www.webmaster-toolkit.com/keyword-analysis

This one will read the body of the page and give you a report on what words are used and how many times they are used. Since most engines rank sites depending on that site’s keyword density (which typically ranges between 3% and 9%), this is a really good tool to have.

Search Engine Position Checker Tool

http://www.webmaster-toolkit.com/search-engine

This tool checks to see if your website appears in the first fifty results in major search engines for your designated keyword or phrase. If your URL is present, the tool outputs what position it occupies. This tool also lets you know if any other URLs from your domain appear in the search results.

Link Popularity Tool

http://www.instantposition.com/link_popularity_check.cfm

This tool will measure the total number of links or "votes" that a search engine finds for your website. One of the best feature is that besides tabulating data, it also produces a very cool graph of the resulting data. One other nice feature is the ability to compare your website to your competitors to help you with your overall marketing strategy.

Meta Tag Generator

http://www.webmaster-toolkit.com/meta-tag

This automatically generates a Meta Keyword tag by reading the page you specify, removing common words from it, and picking the most used words on the page. Extra weight is given to words in a heading tag (etc.)

Search Term Suggestion Tool

http://inventory.overture.com/d/searchinventory/suggestion

This one tells you how many times a certain keyword was searched for at Overture.com. It will also show all related searches for that keyword. It’s a good thing to use to determine search frequency among related keyword phrases

Search Engine Optimization Tool

http://www.instantposition.com/seo_doctor.cfm

This is a tool with a lot of power. It tests the performance of a web site by analyzing a page by important criteria such as title and content. Then it ranks the page against the criteria that the top search engines use. And as if that isn’t enough, it also provides SEO advice to improve your overall ranking. The report it puts out is well laid out and easy to read.
 

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